bayer white paper new image

The challenge

To create a change in the law which makes microchipping of dogs mandatory to help Bayer with their Microchipping devices business.

The solution

Create awareness and lobby via the creation of a white paper highlighting the issue of missing and stolen pets and offer solutions via a change in

legislation. Woking with many agencies from the Police, to the Kennel Club to Vets and political contacts. In addition placement of many case studies

in media both online, broadcast and print and creating a Parliamentary Reception  (see attached)

The Result

Compulsary Microchipping became law April 6th 2016.

How Can We Help?

Get in touch with us today to find out what the Barlow Comms team can do for you.

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